Sugru + Lego = Endless Possibilities

Yes, I know it's an ad but it's just too damn cool not to share. Sugru, hackers' favorite silicone-based hardening clay, has innumerable uses to enhance, repairs or improve your favorite... well, anything. Yesterday the company released this promotional video showing off what can be done when it's combined with the world's most popular building block. I have no idea what I would do with it, but I want a ton of the stuff.